| Entrepreneurship education, curriculum and lecturer - competency as antecedents of student entrepreneurial intention CG Iwu, AP Opute, R Nchu, C Eresia-Eke, RK Tengeh, O Jaiyeoba, ... International Journal of Management Education, 2020 | 274 | 2020 |
| Tourism service and digital technologies: A value creation perspective AP Opute, BN Irene, CG Iwu African Journal of Hospitality, Tourism and Leisure 9 (2), 2020 | 82 | 2020 |
| Marketing-sales-service interface and social media marketing influence on B2B sales process CI Enyinda, AP Opute, A Fadahunsi, CH Mbah Journal of Business & Industrial Marketing 36 (6), 990-1009, 2021 | 60 | 2021 |
| Cross-functional bridge in dyadic relationship: Conflict management and performance implications AP Opute Team Performance Management 20 (3-4), 121-147, 2014 | 41 | 2014 |
| Accounting-marketing integration dimensions and antecedents: insights from a frontier market AP Opute, NO Madichie Journal of Business & Industrial Marketing 32 (8), 1144-1158, 2017 | 36 | 2017 |
| Small and Medium Enterprises Marketing: Innovation and Sustainable Economic Growth Perspective. AP Opute Entrepreneurship Marketing: Principles and practice of SME Marketing., 2020 | 34 | 2020 |
| Strategic management accounting and performance implications: a literature review and research agenda J Ojra, AP Opute, MB Alsolmi Future Business Journal 7 (64), 1-17, 2021 | 31 | 2021 |
| Eradicating Poverty and Unemployment: Narratives of Survivalist Entrepreneurs CG Iwu, AP Opute Journal of Reviews on Global Economics, 2019 | 28 | 2019 |
| The COVID-19-pandemic and implications for businesses: innovative retail marketing viewpoint AP Opute, CG Iwu, O Adeola, VV Mugobo, OE Okeke-Uzodike, O Fagbola, ... Retail Marketing Review, 2020 | 26 | 2020 |
| Exploring personality, identity and self-concept among young consumers AP Opute Young consumer behaviour, 79-97, 2017 | 26 | 2017 |
| Maximizing effectiveness in team sports: The personal audit tool A Promise Opute Team Performance Management: An International Journal 18 (1/2), 78-101, 2012 | 23 | 2012 |
| Steering Sustainable Economic Growth: Entrepreneurial Ecosystem Approach AP Opute, IK Kalu, O Adeola, CG Iwu Journal of Entrepreneurship and Innovation ine Emerging economies 7 (2), 216-245, 2021 | 22 | 2021 |
| Linking disruptive innovation to sustainable entrepreneurship within the context of small and medium firms: A focus on Nigeria AS Ibidunni, DE Ufua, AP Opute African Journal of Science, Technology, Innovation and Development 14 (6 …, 2022 | 19 | 2022 |
| Entrepreneurship behaviour of African minorities in the UK: 'Demystifying cultural influence' AP Opute, NO Madichie, SB Hagos, J Ojra International Journal of Entrepreneurship and Small Business, 2020 | 18 | 2020 |
| Building blocks of Accounting-Marketing integration in UK financial services organizations AP Opute, E Dedoussis, N Tzokas Journal of Marketing and Operations Management Research 1 (4), 1-14, 2013 | 18 | 2013 |
| Scavenging for Survival and its Health Implications. The Nexus between Unemployment and Ill-health CG IWU, FI EZE, AP OPUTE, GU DONGO, OW DONGO WSEAS Transactions on Environment and Development 17, 2020 | 14 | 2020 |
| An interrogation of accounting–marketing interface in UK financial services organisations: Mixing cats with dogs? AP Opute, NO Madichie Australasian Marketing Journal (AMJ) 24 (3), 214-225, 2016 | 14 | 2016 |
| Teamwork and Customer Service AP Opute Customer Service Management: A Strategic and Operational Perspective, 2020 | 13 | 2020 |
| Virtual Teams: The New Work Norm for the Post Covid-19 Era AP Opute Digital Service Delivery in Africa. Palgrave Studies of Marketing in …, 2022 | 10 | 2022 |
| Empirical Investigation of Accounting-Marketing Integragation in UK Financial Services Organisations: Dimensions, Antecedents and Strategic Marketing Evidence AP Opute University of East Anglia, 2009 | 10 | 2009 |
