| Measuring motivations for online opinion seeking RE Goldsmith, D Horowitz Journal of interactive advertising 6 (2), 2-14, 2006 | 1410 | 2006 |
| A voice from the silent masses: an exploratory and comparative analysis of noncomplainers CM Voorhees, MK Brady, DM Horowitz Journal of the academy of marketing science 34 (4), 514-527, 2006 | 391 | 2006 |
| A Review of Consensus Analysis Methods in Consumer Culture, Organizational Culture and National Culture Research D Horowitz Consumption Markets & Culture 12 (1), 2009 | 30 | 2009 |
| Culture Creators: Co-Production in Second Life G Tumbat, D Horowitz ACR North American Advances, 2008 | 7 | 2008 |
| “Cult” wine? DM Horowitz Journal of food products marketing 18 (1), 50-64, 2012 | 4 | 2012 |
| Applying cultural consensus analysis to marketing DM Horowitz The Florida State University, 2007 | 4 | 2007 |
| Teaching video editing and motion graphics with Photoshop D Horowitz Innovative Marketing 13 (3), 17-24, 2017 | 3 | 2017 |
| Teaching Photoshop D Horowitz Innovative Marketing 3, 2014 | 1 | 2014 |
| Course Evaluation with Google Analytics D Horowitz Innovative Marketing 4, 2014 | 1 | 2014 |
| Teaching Search Engine Optimization in Marketing Research D Horowitz Innovative Marketing 4, 2012 | | 2012 |
