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Stephan Liozu
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Is innovation in pricing your next source of competitive advantage? 1
A Hinterhuber, SM Liozu
Innovation in pricing, 11-27, 2017
2592017
Pricing orientation, pricing capabilities, and firm performance
SM Liozu, A Hinterhuber
Management Decision 51 (3), 594-614, 2013
2482013
Is it time to rethink your pricing strategy?
A Hinterhuber, S Liozu
MIT Sloan management review, 2012
2242012
The conceptualization of value-based pricing in industrial firms
SM Liozu, A Hinterhuber, R Boland, S Perelli
Journal of Revenue and Pricing Management 11, 12-34, 2012
1302012
Industrial product pricing: a value‐based approach
SM Liozu, A Hinterhuber
Journal of Business Strategy 33 (4), 28-39, 2012
1042012
Mindful pricing: Transforming organizations through value based pricing
S Liozu, D Boland, A Hinterbuber, S Perelli
Marketing Dynamism & Sustainability: Things Change, Things Stay the Same …, 2015
952015
CEO championing of pricing, pricing capabilities and firm performance in industrial firms
SM Liozu, A Hinterhuber
Industrial Marketing Management 42 (4), 633-643, 2013
902013
Organizational design and pricing capabilities for superior firm performance
S Liozu, A Hinterhuber, T Somers
Management Decision 52 (1), 54-78, 2014
632014
Pricing strategies and pricing capabilities
M Johansson, N Hallberg, A Hinterhuber, M Zbaracki, S Liozu
Journal of Revenue and Pricing Management 11, 4-11, 2012
632012
Innovation in pricing: Contemporary theories and best practices
A Hinterhuber, SM Liozu
Routledge, 2017
592017
Ethical and legal considerations of artificial intelligence and algorithmic decision-making in personalized pricing
JA Gerlick, SM Liozu
Journal of Revenue and Pricing Management 19, 85-98, 2020
552020
Pricing superheroes: How a confident sales team can influence firm performance
SM Liozu
Industrial Marketing Management 47, 26-38, 2015
552015
Industrial pricing orientation: The organizational transformation to value-based pricing
SM Liozu, RJ Boland, A Hinterhuber, S Perelli
First International Conference on Engaged Management Scholarship, 2011
512011
Value assessment and pricing capabilities—how to profit from value
M Johansson, J Keränen, A Hinterhuber, S Liozu, L Andersson
Journal of Revenue and Pricing Management 14, 178-197, 2015
472015
Pricing capabilities: the design, development, and validation of a scale
S Liozu, A Hinterhuber
Management Decision 52 (1), 144-158, 2014
472014
State of value-based-pricing survey: Perceptions, challenges, and impact
SM Liozu
Journal of Revenue and Pricing Management 16, 18-29, 2017
372017
The pricing journey: The organizational transformation toward pricing excellence
SM Liozu
Stanford University Press, 2015
372015
The confidence factor in pricing: driving firm performance
SM Liozu, A Hinterhuber
Journal of Business strategy 34 (4), 11-21, 2013
342013
The micro-foundations of pricing
A Hinterhuber, SM Liozu
Journal of Business Research 76, 159-162, 2017
332017
Make pricing power a strategic priority for your business
SM Liozu
Business Horizons 62 (1), 117-128, 2019
262019
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Articles 1–20