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Iveta Simberova
Iveta Simberova
professor of international business and commerce, Brno University of Technology
Verified email at fbm.vutbr.cz
Title
Cited by
Cited by
Year
Determination of environmental, social and corporate governance indicators: framework in the measurement of sustainable performance
A Kocmanová, I Šimberová
Journal of Business Economics and Management 15 (5), 1017-1033, 2014
872014
Marketing effectiveness: Metrics for effective strategic marketing
F Milichovský, I Šimberová
Engineering economics 26 (2), 211-219, 2015
622015
Sustainability: environmental, social and corporate governance performance in Czech SMEs
A Kocmanová, M Dočekalová, P Němeček, I Šimberová
The 15th World Multi-Conference on Systemics, Cybernetics and Informatics, 94-99, 2011
592011
Regionų konkurencingumo vertinimo teoriniai aspektai
Ž Simanavičienė, J Bruneckienė, I Šimberova
Ekonomika 77, 68-81, 2007
572007
INTERNAL MARKETING AS A PART OF MARKETING CULTURE SUPPORTING VALUE FOR EXTERNAL CUSTOMER.
I Šimberová
Economics & Management, 2007
382007
Threats and opportunities in digital transformation in smes from the perspective of sustainability: A case study in the Czech Republic
I Šimberová, A Korauš, D Schüller, L Širáňová, J Straková, J Váchal
Sustainability 14 (6), 3628, 2022
252022
New business models based on multiple value creation for the customer: A case study in the chemical industry
I Šimberová, P Kita
Sustainability 12 (9), 3932, 2020
252020
Měření podnikové výkonnosti
A Kocmanová, J Hřebíček, M Dočekalová, M Hodinka, J Hornungová, ...
Brno: Littera, 2013
242013
An overview of business models in the Czech chemical industry: A sustainable multiple value creation perspective
P Kita, I Šimberová
Entrepreneurship and Sustainability Issues 6 (2), 662, 2018
212018
Řízení vztahů se stakeholdry na průmyslových trzích v kontextu současných marketingových koncepcí
I ŠIMBEROVÁ
Vědecké spisy vysokého učení technického v Brně 1, 2008
212008
MODELLING OF SOCIAL KEY PERFORMANCE INDICATORS OF CORPORATE SUSTAINABILITY PERFORMANCE.
MP Dočekalová, A Kocmanová, I Šimberová, J Koleňák
Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis 66 (1), 2018
202018
Dynamics of business models in industry-wide collaborative networks for circularity
A Krmela, I Šimberová, V Babiča
Journal of Open Innovation: Technology, Market, and Complexity 8 (1), 3, 2022
172022
Digital support to external sustainability communication in self-adhesive labelling industry
M Tesařová, A Krmela, I Šimberová
Entrepreneurship and Sustainability Issues 7 (3), 2109, 2020
152020
Company strategic marketing management–synergic approach and value creating
I Šimberová
Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis 58 (6 …, 2010
142010
Sustainable value in measuring of corporate sustainability: Approaches and their evaluation.
I Šimberová, Z Chvátalová, A Kocmanová, J Hornungová, MP Dočekalová
Journal of Security & Sustainability Issues 4 (3), 2015
132015
Key performance indicators as a basic element for a marketing efficiency measurement
L Sychrová, I Šimberová
7th International Scientific Conference “Business and Management, 488-493, 2012
132012
The relationship between corporate environmental, social and governance performance, and economic performance: Empirical study on Czech manufacturing industry
A KOCMANOVÁ, I ŠIMBEROVÁ
Int. J. Econ. Stat 2, 170-178, 2014
102014
Multidimensional modelling of social performance indicators in processing industry companies in the Czech Republic
A Kocmanova, I Šimberova
International Journal of Mathematical Models and Methods in Applied Sciences …, 2013
102013
Výzkum implementace tržní orientace u hi-tech firem
V Chalupský, I Šimberová, E Tomášková, L Kaňovská
Brno: FP VUT, 2009
102009
Vztahy se stakeholdry v soudobých marketingových koncepcích
I Šimberová
Trends Economics and Management 2 (2), 71-80, 2008
102008
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Articles 1–20