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William Rand
William Rand
McLauchlan Distinguished Professor, North Carolina State University
Verified email at ncsu.edu - Homepage
Title
Cited by
Cited by
Year
An Introduction to Agent-Based Modeling: Modeling Natural, Social, and Engineered Complex Systems with Netlogo
U Wilensky
The MIT Press, 2015
18802015
Agent-based modeling in marketing: Guidelines for rigor
W Rand, RT Rust
International Journal of research in Marketing 28 (3), 181-193, 2011
7082011
Path dependence and the validation of agent‐based spatial models of land use
DG Brown, S Page, R Riolo, M Zellner, W Rand
International journal of geographical information science 19 (2), 153-174, 2005
5452005
Spatial process and data models: Toward integration of agent-based models and GIS
DG Brown, R Riolo, DT Robinson, M North, W Rand
Journal of Geographical Systems 7 (1), 25-47, 2005
4882005
Brand buzz in the echoverse
K Hewett, W Rand, RT Rust, HJ Van Heerde
Journal of marketing 80 (3), 1-24, 2016
4442016
Consumer connectivity in a complex, technology-enabled, and mobile-oriented world with smart products
PC Verhoef, AT Stephen, PK Kannan, X Luo, V Abhishek, M Andrews, ...
Journal of Interactive Marketing 40 (1), 1-8, 2017
3362017
Making models match: Replicating an agent-based model
U Wilensky, W Rand
Journal of Artificial Societies and Social Simulation 10 (4), 2, 2007
2652007
Letting the computers take over: Using AI to solve marketing problems
G Overgoor, M Chica, W Rand, A Weishampel
California Management Review 61 (4), 156-185, 2019
2242019
Agent-based and analytical modeling to evaluate the effectiveness of greenbelts
DG Brown, SE Page, R Riolo, W Rand
Environmental Modelling & Software 19 (12), 1097-1109, 2004
2212004
Evaluating information diffusion speed and its determinants in social media networks during humanitarian crises
E Yoo, W Rand, M Eftekhar, E Rabinovich
Journal of operations management 45, 123-133, 2016
1982016
lil-gp 1.0 User’s Manual
D Zongker, B Punch, B Rand
Technical report, Michigan State University, USA, 1996
1821996
Real-time brand reputation tracking using social media
RT Rust, W Rand, MH Huang, AT Stephen, G Brooks, T Chabuk
Journal of Marketing 85 (4), 21-43, 2021
1792021
Media, aggregators, and the link economy: Strategic hyperlink formation in content networks
C Dellarocas, Z Katona, W Rand
Management science 59 (10), 2360-2379, 2013
1702013
Exurbia from the bottom-up: Confronting empirical challenges to characterizing a complex system
DG Brown, DT Robinson, L An, JI Nassauer, M Zellner, W Rand, R Riolo, ...
Geoforum 39 (2), 805-818, 2008
1602008
Evolving viral marketing strategies
F Stonedahl, W Rand, U Wilensky
Proceedings of the 12th annual conference on Genetic and evolutionary …, 2010
1182010
Building agent-based decision support systems for word-of-mouth programs: A freemium application
M Chica, W Rand
Journal of Marketing Research 54 (5), 752-767, 2017
1152017
MUSART: Music Retrieval Via Aural Queries.
WP Birmingham, RB Dannenberg, GH Wakefield, M Bartsch, D Bykowski, ...
ISMIR, 2001
1092001
Understanding the complexity of project team member selection through agent-based modeling
SC Hsu, KW Weng, Q Cui, W Rand
International Journal of Project Management 34 (1), 82-93, 2016
1072016
Design guidelines for agent based model visualization
D Kornhauser, U Wilensky, W Rand
Journal of Artificial Societies and Social Simulation 12 (2), 1, 2009
792009
An agent-based model of urgent diffusion in social media
W Rand, J Herrmann, B Schein, N Vodopivec
Journal of Artificial Societies and Social Simulation 18 (2), 1, 2015
77*2015
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