Sledovat
Tomáš Kincl
Název
Citace
Citace
Rok
Moderní marketingová komunikace. 2. zcela přepracované vyd.
E PŘIKRYLOVÁ, Jana, ŠTRACH, Pavel, JADERNÁ, Eva, KINCL, Tomáš, VELINOV
Grada, 2019
1448*2019
Measuring website quality: asymmetric effect of user satisfaction
T Kincl, P Štrach
Behaviour & Information Technology 31 (7), 647-657, 2012
992012
Tourism destination benchmarking: Evaluation and selection of the benchmarking partners
L Martin, K Tomáš
Journal of Competitiveness 4 (1), 99-116, 2012
582012
Born digital: Is there going to be a new culture of digital natives?
T Kincl, P Štrach
Journal of Global Scholars of Marketing Science 31 (1), 30-48, 2021
482021
A sustainable Retailer's journey to sustainable practices: Prioritizing the customer and the planet
A Ghaffar, T Islam, H Khan, T Kincl, A Sharma
Journal of Retailing and Consumer Services 74, 103388, 2023
212023
Improving sentiment analysis performance on morphologically rich languages: Language and domain independent approach
T Kincl, M Novák, J Přibil
Computer Speech & Language 56, 36-51, 2019
192019
Getting inside the minds of the customers: automated sentiment analysis
T Kincl, M Novák, J Pribil
European Conference on Management, Leadership & Governance, 122, 2013
152013
Gender differences in online customer satisfaction: the asymmetric and nonlinear effect
T Kincl, P Štrach
Services Marketing Quarterly 39 (3), 157-174, 2018
122018
A Cross-Cultural Study of Online Marketing in International Higher Education–a Keyword Analysis
T Kincl, M Novák, P Štrach
New Educational Review 32 (2), 49-66, 2013
122013
Tourism development planning in selected EU countries
M LUŠTICKÝ, T KINCL, M Musil
Management Research and Practice 3 (1), 48-61, 2011
62011
TV advertising reach: Model for effective scheduling
V Bína, D Gunina, T Kincl
Advances in Advertising Research X: Multiple Touchpoints in Brand …, 2019
52019
Language-independent sentiment analysis with surrounding context extension
T Kincl, M Novák, J Přibil, P Štrach
Social Computing and Social Media: 7th International Conference, SCSM 2015 …, 2015
52015
Cultural Differences in Online Beer Marketing: Findings from Automated Attention Analysis
T Kincl, P Štrach
Behaviour & Information Technology 32 (7), 644-654, 2013
52013
Usage of colors in TV commercials: Cross-industry analysis of mass media communications
D Gunina, T Kincl, S Suldová
Communications 2017 (4), 64-71, 2017
42017
Influencer-driven loyalty: Understanding the mediating role of customer brand engagement in the relationship between social media influencers and brand loyalty
S Ahmed, A Ghaffar, SS Zaheer Zaidi, T Islam, MM Khan, F Islam, T Kincl, ...
Journal of Global Scholars of Marketing Science 34 (2), 207-230, 2024
32024
The role of service quality in enhancing brand authenticity through the moderation effect of corporate social responsibility (CSR)
A Ghaffar, T Islam, T Kincl, A Hakeem, A Sharma
Journal of Global Scholars of Marketing Science 33 (3), 475-494, 2023
32023
Implementation of trends in human resources management as a precondition for business performance
N Svetozarovová, T Kincl, J Cocuľová, A Burdová
Journal of Management and Business: Research and Practice 13 (2), 2021
32021
Moderní marketingová komunikace: 2., zcela přepracované vydání
P Jana
Grada Publishing as, 2019
32019
Industry analysis of TV commercials: Do companies reflect audience profiles?
M Novák, T Kincl, M Luštický
Journal of Direct, Data and Digital Marketing Practice 17, 187-200, 2016
32016
Beyond Customer Satisfaction: How to Measure Service Excellence
P Štrach, T Kincl
XIV International Business and Economy Conference Bangkok, Thailand, 2015
32015
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Články 1–20