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Ulrike Gretzel
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Cited by
Year
Role of social media in online travel information search
Z Xiang, U Gretzel
Tourism management 31 (2), 179-188, 2010
49952010
Smart tourism: foundations and developments
U Gretzel, M Sigala, Z Xiang, C Koo
Electronic markets 25, 179-188, 2015
22782015
Use and impact of online travel reviews
U Gretzel, KH Yoo
Information and communication technologies in tourism 2008, 35-46, 2008
19672008
Conceptual foundations for understanding smart tourism ecosystems
U Gretzel, H Werthner, C Koo, C Lamsfus
Computers in Human Behavior 50, 558-563, 2015
9802015
Social media in travel, tourism and hospitality: Theory, practice and cases
M Sigala, E Christou, U Gretzel
Ashgate Publishing, Ltd., 2012
7872012
Searching for the future: Challenges faced by destination marketing organizations
U Gretzel, DR Fesenmaier, S Formica, JT O’Leary
Journal of Travel Research 45 (2), 116-126, 2006
7482006
Influence of personality on travel-related consumer-generated media creation
KH Yoo, U Gretzel
Computers in human behavior 27 (2), 609-621, 2011
7452011
Success factors for destination marketing web sites: A qualitative meta-analysis
YA Park, U Gretzel
Journal of travel research 46 (1), 46-63, 2007
7412007
Intelligent systems in tourism: A social science perspective
U Gretzel
Annals of tourism research 38 (3), 757-779, 2011
6562011
Preparing for the new economy: Advertising strategies and change in destination marketing organizations
U Gretzel, YL Yuan, DR Fesenmaier
Journal of travel Research 39 (2), 146-156, 2000
6452000
What motivates consumers to write online travel reviews?
KH Yoo, U Gretzel
Information Technology & Tourism 10 (4), 283-295, 2008
6412008
e-Tourism beyond COVID-19: a call for transformative research
U Gretzel, M Fuchs, R Baggio, W Hoepken, R Law, J Neidhardt, ...
Information technology & tourism 22, 187-203, 2020
6182020
Online travel review study: Role and impact of online travel reviews
U Gretzel, KH Yoo, M Purifoy
Texas A & M University. Department of Recreation, Park and Tourism Sciences …, 2007
589*2007
The transformation of consumer behaviour
U Gretzel, DR Fesenmaier, JT O’Leary
Tourism business frontiers, 9-18, 2006
5002006
Designing persuasive destination websites: A mental imagery processing perspective
W Lee, U Gretzel
Tourism management 33 (5), 1270-1280, 2012
3682012
Pricing in the sharing economy: A hedonic pricing model applied to Airbnb listings
C Gibbs, D Guttentag, U Gretzel, J Morton, A Goodwill
Journal of Travel & Tourism Marketing 35 (1), 46-56, 2018
3582018
Emoji rhetoric: a social media influencer perspective
J Ge, U Gretzel
Journal of marketing management 34 (15-16), 1272-1295, 2018
3522018
Comparison of deceptive and truthful travel reviews
KH Yoo, U Gretzel
Information and communication technologies in tourism 2009, 37-47, 2009
3512009
Marketing robot services in hospitality and tourism: the role of anthropomorphism
J Murphy, U Gretzel, J Pesonen
Future of Tourism Marketing, 16-27, 2021
3482021
Effects of podcast tours on tourist experiences in a national park
M Kang, U Gretzel
Tourism Management 33 (2), 440-455, 2012
3432012
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