Joni Salminen
Joni Salminen
Associate Professor (tenure track) at the University of Vaasa
Verified email at - Homepage
Cited by
Cited by
Developing an online hate classifier for multiple social media platforms
J Salminen, M Hopf, SA Chowdhury, S Jung, H Almerekhi, BJ Jansen
Human-centric Computing and Information Sciences 10, 1-34, 2020
Artificial intelligence in marketing: Topic modeling, scientometric analysis, and research agenda
M Mustak, J Salminen, L Plé, J Wirtz
Journal of Business Research 124, 389-404, 2021
Customer segmentation using online platforms: isolating behavioral and demographic segments for persona creation via aggregated user data
J An, H Kwak, S Jung, J Salminen, BJ Jansen
Social Network Analysis and Mining 8 (1), 54, 2018
Anatomy of online hate: developing a taxonomy and machine learning models for identifying and classifying hate in online news media
J Salminen, H Almerekhi, M Milenković, S Jung, J An, H Kwak, B Jansen
Proceedings of the International AAAI Conference on Web and Social Media 12 (1), 2018
Imaginary people representing real numbers: Generating personas from online social media data
J An, H Kwak, S Jung, J Salminen, M Admad, B Jansen
ACM Transactions on the Web (TWEB) 12 (4), 1-26, 2018
Machine learning approach to auto-tagging online content for content marketing efficiency: A comparative analysis between methods and content type
J Salminen, V Yoganathan, J Corporan, BJ Jansen, SG Jung
Journal of Business Research 101, 203-217, 2019
Are personas done? Evaluating their usefulness in the age of digital analytics
J Salminen, BJ Jansen, J An, H Kwak, S Jung
Persona Studies 4 (2), 47-65, 2018
A literature review of quantitative persona creation
J Salminen, K Guan, S Jung, SA Chowdhury, BJ Jansen
Proceedings of the 2020 CHI Conference on Human Factors in Computing Systems …, 2020
Assessing the accuracy of four popular face recognition tools for inferring gender, age, and race
SG Jung, J An, H Kwak, J Salminen, B Jansen
Proceedings of the International AAAI Conference on Web and Social Media 12 (1), 2018
Creating and detecting fake reviews of online products
J Salminen, C Kandpal, AM Kamel, S Jung, BJ Jansen
Journal of Retailing and Consumer Services 64, 102771, 2022
“Is More Better?” Impact of Multiple Photos on Perception of Persona Profiles
J Salminen, L Nielsen, S Jung, J An, H Kwak, BJ Jansen
Proceedings of the 2018 CHI Conference on Human Factors in Computing Systems …, 2018
Data-driven personas for enhanced user understanding: Combining empathy with rationality for better insights to analytics
BJ Jansen, JO Salminen, S Jung
Data and Information Management 4 (1), 1-17, 2020
Mapping online hate: A scientometric analysis on research trends and hotspots in research on online hate
A Waqas, J Salminen, S Jung, H Almerekhi, BJ Jansen
PloS one 14 (9), e0222194, 2019
A multi-platform Arabic news comment dataset for offensive language detection
SA Chowdhury, H Mubarak, A Abdelali, S Jung, BJ Jansen, J Salminen
Proceedings of the Twelfth Language Resources and Evaluation Conference …, 2020
Confusion and Information Triggered by Photos in Persona Profiles
J Salminen, S Jung, J An, H Kwak, L Nielsen, J Jansen
International Journal of Human-Computer Studies, 2019
Online hate interpretation varies by country, but more by individual: A statistical analysis using crowdsourced ratings
J Salminen, F Veronesi, H Almerekhi, SG Jung, BJ Jansen
2018 fifth international conference on social networks analysis, management …, 2018
From 2,772 segments to five personas: Summarizing a diverse online audience by generating culturally adapted personas
J Salminen, S Sengun, H Kwak, BJ Jansen, J An, S JUNG, S Vieweg, ...
First Monday 23 (6), 2018
Personas and analytics: A comparative user study of efficiency and effectiveness for a user identification task
J Salminen, S Jung, S Chowdhury, S Sengün, BJ Jansen
Proceedings of the 2020 CHI Conference on Human Factors in Computing Systems …, 2020
Persona transparency: analyzing the impact of explanations on perceptions of data-driven personas
J Salminen, JM Santos, S Jung, M Eslami, BJ Jansen
International Journal of Human–Computer Interaction 36 (8), 788-800, 2020
The Future of Data-driven Personas: A Marriage of Online Analytics Numbers and Human Attributes.
J Salminen, S Jung, BJ Jansen
ICEIS (1), 608-615, 2019
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